Good things come to those who thrift

The fashion industry hit a turning point during the past couple of years that only accentuated during the pandemic. Consumers are becoming more and more conscious of their purchases and they are understanding that they have the power to change things.


As a consequence, people are opting for greener ways to dress up: some prefer DIYing their clothes or upcycling what they already own, while others prefer buying their clothes from eco-friendly brands or second hand stores. So yes, there are plenty of alternatives to achieve a sustainable wardrobe, thrifting is only one of them.


Buying from second-hand shops has become a favourite choice to many. In fact, according to the United States Census Bureau’s 2020 report, there are more than 25.000 resale, consignment and Not For Profit resale shops in the USA. We are talking about a multi-billion dollar a year industry. That same report also states that Goodwill Industries alone, for example, generated a $5.9 billion profit in 2017. So you can get an idea of how many tonnes of clothing circulate within the used goods industry.


A big percentage of these second-hand garments have never been worn or worn less than ten times before they are donated. Nevertheless, a lot of people still think thrifting is only reserved for the less fortunate, which isn’t true at all.

 Our adventure to the thrift to pick up clothes for the site. (San Diego 02/21/21)

Shopping from second-hand stores has become very popular ―especially among young people― because it is a sustainable alternative that allows you to get clothing in perfect conditions for way less than retail pricing. In addition, thrifting is also a great opportunity to promote your creativity: by customizing your purchases you can upcycle and update them to the latest trends.


Join the fashion revolution, become a thrifter!

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